43einhalb MAG

43einhalb MAG

Quarterly. Interactive. Awarded.

43einhalb’s quarterly customer magazine is conceived to emphasise a close relationship to their customers.

Aimed at complementing the company’s communication portfolio, the magazine is based on the corporate philosophy that each sneaker also has a story to tell. The design for telling these stories has been implemented with company-typical attention to detail in order to open up a realm in which customers can learn about a variety of things in the daily business of the company, get to know the people the company works with and read about the »weird stuff« the company does.

43einhalb MAG

43einhalb MAG

43einhalb MAG

Additionally I developed an iPad app to supplement the print issues with more interactive content.

It is available for free at the App Store.

Lately the magazine was awarded with the Red Dot Award for communication design.

43einhalb MAG

 

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